随着经济和科技的迅速发展，我们已经进入了全民娱乐的年代。手机和电脑的普及使个体开始拥有更多了解偶像、选择偶像的方式和途径。如今偶像选秀节目、偶像坐镇的综艺节目更是井喷式的出现在大众视野中，粉丝群体的存在感和影响力也越来越强。在过往的研究中，心理学家对粉丝的心理和行为做过大量的研究，并得到丰富的成果。近年来国内学者对意义维持模型的研究更是为解释偶像和粉丝间的关系提供了新的理论视角。 亲身体验了应援行为后，可以发现粉丝应援的方式和动机具有多样性。每当偶像受到负面评价时，粉丝的应援行为会在短时间内显著增加，这样的规律对于粘度较高的粉丝群体来说尤为明显。本研究透过这一现象，借助意义维持模型探讨了偶像负面评价和粉丝应援的关系，以及焦虑和偶像崇拜的中介和调节作用。 本研究通过两个子研究对这一问题进行了探讨，其中预研究中又包含了两个子研究。 预研究一采用问卷调查的方式为被试呈现偶像负面或正面评价材料和相关评论以及9条描述行为的条目，并要求被试依次评定材料和评论的负面或正面程度以及9个条目描述的行为是否符合粉丝应援行为。结果得到：2则具有代表性的偶像负面评价以及8条相关评论，并且每则材料和评论都有相应的负面程度分数；2则具有代表性的偶像正面评价以及8条相关评论，并且每则材料和评论都有相应的正面程度分数；5条符合粉丝应援行为的描述，并且每一条认同率都在84%以上。 预研究二在预研究一的基础之上制作了情绪启动游戏。结果发现：体验偶像负面评价的粉丝焦虑水平显著高于体验偶像正面评价的粉丝，证明了情绪启动材料有效诱发被试焦虑。 研究一采用情绪启动的方法，利用游戏探究了偶像负面评价对粉丝应援行为的影响。结果发现遭到意义违背，即观看了偶像负面评价的粉丝应援意向要高于未遭到意义违背，即观看偶像正面评价的粉丝。具体结果为：首先，偶像负面评价对粉丝应援存在正向预测作用：偶像负面评价可以显著提升粉丝应援行为；其次，焦虑对偶像评价与粉丝应援行为起到完全中介作用。当偶像受到负面评价时，通过增加粉丝焦虑的水平可以促使粉丝更加倾向选择应援；最后，偶像崇拜调节偶像负面评价和焦虑之间的关系。偶像崇拜的水平越高，偶像负面评价对焦虑水平的影响越大。

With the rapid development of economy and technology, we have entered the era of national entertainment.With the popularization of mobile phones and computers, individuals begin to have more ways to know and choose idols.Nowadays, idol talent shows and variety shows based on idols are popping up in the public eye, and fans' sense of existence and influence is getting stronger and stronger.Billboards, newspaper pages, high-rise buildings in the LED screen also appear from time to time idol's birthday should help.In the past research, psychologists have done a lot of research on the psychology and behavior of fans, and got rich results.In recent years, domestic scholars' research on the meaning maintenance model has provided a new theoretical perspective for the interpretation of the relationship between idols and fans. After experiencing the assistance behavior in person, we can find that the ways and motives of fans' assistance are diverse.Whenever idols are negatively evaluated, fans' responding behaviors will increase significantly in a short time, which is especially obvious for fans with high viscosity.Through this phenomenon, this study explored the relationship between idol's negative evaluation and fans' assistance, as well as the mediating and regulating effects of anxiety and idol worship with the help of the meaning maintenance model. This study explored this issue through two sub-studies, of which two sub-studies were included in the pre-study. In the first study, questionnaire survey was used to present the subjects with the idol's negative or positive evaluation materials and related comments, as well as nine items describing the behavior, and the subjects were required to assess the negative or positive degree of the materials and comments, as well as whether the behaviors described in the nine items were consistent with the fans' assistance behaviors.The results were as follows: 2 representative negative comments of idols and 8 related comments, and each material and comment had corresponding negative score; 2 representative positive evaluation of idols and 8 related comments, and each material and comment has corresponding positive degree score;Five are in line with the description of the fans should help behavior, and each recognition rate is above 84%.On the basis of pre-research one, pre-research two made emotional priming games.The results showed that the fans' anxiety level of negative evaluation of the experience idol was significantly higher than that of positive evaluation of the experience idol, which proved that the emotional priming materials could effectively induce the anxiety of the subjects. In the first study, we used the method of emotional priming to explore the influence of idol's negative evaluation on fans' help-seeking behavior through games.The results showed that fans who watched the negative evaluation of their idols had higher intention of assistance than those who did not watch the positive evaluation of their idols.The specific results are as follows :firstly, negative evaluation of idols has a positive predictive effect on the response of fans: negative evaluation of idols can significantly improve the response of fans;Secondly, anxiety plays a completely mediating role in idol evaluation and fan support behavior.By increasing the level of anxiety of fans, fans will be more inclined to choose to support idols when they receive negative comments.Finally, idol worship moderates the relationship between idol negative evaluation and anxiety.The higher the level of idolatry, the greater the impact of negative evaluation on the level of anxiety.