随着互联网技术的快速发展，视频博客(vlog)作为一种新型社交媒体形态，正逐渐赢得广大年轻群体的青睐。独居女性博主凭借其独特的观察角度与生活模式，在vlog界域内聚集了大量的粉丝群体。本文从拟剧理论视角出发，结合社会性别理论，通过对独居女性vlog博主的深度访谈及参与式观察，发现她们通过“个体自我”、“视频创作”、“抖音平台”、“受众粉丝”以及“商业合作”五个维度进行自我呈现，具体体现在舞台设置、角色建构、印象管理及表演互动四个方面。并在此基础上探讨其自我呈现的价值意义和发展困境，提出了保持内容创新性和持续性，优化互动社区氛围等建议。本研究对促进短视频博主的健康发展及提升女性自我意识，推动社会观念的变迁都具有重要意义。

With the rapid development of internet technology, video blogging (Vlog) as a new form of social media is gradually gaining popularity among a wide range of young groups. Solo female Vloggers have gathered a large fan base within the Vlog community due to their unique perspective and lifestyle. This article starts from the perspective of dramaturgical theory and combines it with social gender theory. Through in-depth interviews and participant observation of solo female Vloggers, it is found that they present themselves through five dimensions: "individual self", "video creation", "Douyin platform", "audience fans", and "business cooperation", which are specifically manifested in four aspects: stage setting, role construction, impression management, and performance interaction. Based on this, the article explores the value and development dilemmas of their self-presentation and proposes suggestions such as maintaining content innovation and sustainability, and optimizing the interactive community atmosphere. This research is of great significance for promoting the healthy development of short video bloggers and enhancing women's self-awareness, as well as for driving social concept changes.