中文题名: | 影响足球比赛上座率的因素分析和对策研究——以2015-2019年中超联赛为例 |
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保密级别: | 公开 |
论文语种: | 中文 |
学科代码: | 040201 |
学科专业: | |
学生类型: | 学士 |
学位: | 教育学学士 |
学位年度: | 2022 |
学校: | 北京师范大学 |
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第一导师姓名: | |
第一导师单位: | |
提交日期: | 2022-05-27 |
答辩日期: | 2022-05-18 |
中文关键词: | |
外文关键词: | |
中文摘要: |
本研究意在用数据研究近五年中超联赛上座率的影响因素,使用线性回归模型来处理数据。研究结果如下:①主队和客队的资金投入都对上座率有极其显著的影响,主队资金投入的回归系数是所有本研究中涉及到的预测变量中最大的。②就球队的排名而言,主客队排名对上座率的影响均显著为负,其中主队排名的回归系数较大,客队系数较小。③人口更多的城市自然愿意在足球比赛门票上消费,从而在人口密集的城市球队主场上座率也高。④人均GDP高的城市,娱乐消费的选择性多,上座率并不一定高。 |
外文摘要: |
The purpose of this study is to use data to study the influencing factors of attendance in the Chinese Super League in recent five years, and use linear regression model to process the data. The results are as follows: ① the capital investment of the home team and the visiting team has an extremely significant impact on the attendance rate, and the regression coefficient of the capital investment of the home team is the largest of all the prediction variables involved in this study. ② In terms of team ranking, the impact of home and guest team ranking on attendance is significantly negative, in which the regression coefficient of home team ranking is larger and the visiting team coefficient is smaller. ③ Cities with more population are naturally willing to spend on football match tickets, so the attendance rate of home teams in densely populated cities is also high. ④ Cities with high per capita GDP have more choices in entertainment consumption, and the attendance rate is not necessarily high. |
参考文献总数: | 20 |
作者简介: | 无 |
插图总数: | 1 |
插表总数: | 1 |
馆藏号: | 本040201/22030 |
开放日期: | 2023-05-27 |