本文以卡通动画片《小猪佩奇》在2017-2018年间中国大陆地区内的网络二次创作为研究对象，以年轻人通过卡通形象来恶搞社会人士的行为作为突破点，从成人儿童化（kidult）现象、表情包文化、“社会佩奇”形象三个方面探讨“佩奇”现象的表现，以及青年群体在互联网社会里生产亚文化的特征。分析年轻人用“佩奇”形象比作“社会人”来达到反讽已有的社会结构和社会规则的行为，探究年轻人的生活现状与现实诉求。

This paper takes the secondary creation of "Peppa Pig" through the network in China from 2017 to 2018 as the research object. Young people use cartoon characters to spoof the behavior of the sociable person as a breakthrough point. The paper also discusses "Peppa Pig" through kidult, meme stickers culture, and the "sociable Peppa" image, and the characteristics of the youth group producing subculture in the Internet society. The paper analyzes the young people's use of the "Peppa" image as a "sociable person" to achieve irony of the existing social structure and social rules, and explores the life situations and realistic demands of young people.