作为头部生活类社交平台，小红书平台天生具有内容与消费结合、滤镜化呈现、媒介 化消费等特点。随着小红书将内容形式从单纯的图文拓展为图文与视频结合后，小红书借 助大量滤镜化的图像与影像构建了一种审美式的日常生活方式，对人们的生活方式、消费 选择、价值观等产生了深刻的影响，逐步成为了改变社会景观表征形态秩序乃至社会控制 力量之一。自 2022 年起，小红书开始对外发布一年的十大生活趋势，其中“city walk”为 2022 年、2023 年的十大生活趋势之一。“city walk”是指在特定城市中以漫步的方式感受城市的 历史、街道、气质等，有着找回消失的附近、反消费主义的意蕴。受不同城市特点的影响， 不同城市的“city walk”有着不同的特点，视频呈现也有所不同，其中受高度现代化的影响， “上海 city walk”相关视频以精致、奢侈为主要特点，充满了消费主义色彩，备受争议。因 此，本研究试图基于景观社会理论，从批判视角出发，通过文本分析法和个案研究法研究 “上海 city walk”相关视频影像特征，并基于此探讨相关影像表征背后的景观意蕴。由此， 本文得出了以下结论： 一是在视频影像构成符号方面，相关视频影像的突出特点主要为精致与繁华；在影像 的创作手法方面，视频创作者强调视频影像的对话感与亲密感，以此为观众提供虚拟在场 体验和构造与观众的亲密关系。二是基于对相关视频影像特征的分析，在视频影像的景观 意蕴方面，研究认为，相关视频的景观意蕴主要体现在三个方面，首先是相关视频中博主 存在自我物化身体的倾向。其次由于空间中庞大的商品符号堆砌，大量的伪需求也被制造 了出来，出现了消费异化的现象。最后受制于流量与资本逻辑，用户与博主的关系复杂， 存在准社交关系与利益关系交织。由此，相关博主在“上海 city walk”话题下成为了景观的 主要生产者，与此同时其生产影像的特征和影像的景观意蕴也说明博主也受到了景观的隐 形控制，走向了自由的反面。

As a social platform for head life, Little Red Book platform has the characteristics of combining content and consumption, filter presentation, media consumption and so on. With the expansion of the content form from simple graphics to the combination of graphics and videos, Little Red Book builds an aesthetic daily life style with the help of a large number of filtered images and images, which has a profound impact on people's lifestyle, consumption choices, values, etc., and gradually becomes one of the forces changing the representational form order of social landscape and even social control. Since 2022, the Little Red Book has begun to release the top ten life trends for the year, of which "city walk" is one of the top ten life trends for 2022 and 2023. A city walk is a walk in a specific city to experience the history, streets, and temperament of the city, which has the connotation of recovering the lost neighborhood and anti-consumerism. Influenced by the characteristics of different cities, "city walk" in different cities has different characteristics, and the video presentation is also different. Under the influence of high modernization, the video related to "Shanghai city walk" is mainly characterized by delicacy and luxury, full of consumerism color, which is highly controversial. Therefore, this study attempts to study the features of video images related to "Shanghai city walk" from a critical perspective based on the social theory of landscape, through text analysis and case study, and explore the landscape implications behind the image representations based on this. Therefore, the following conclusions are drawn: First, in terms of the symbols of video image composition, the outstanding characteristics of related video images are mainly exquisite and prosperous; In terms of image creation techniques, video creators emphasize the sense of dialogue and intimacy of video images, so as to provide virtual presence experience and construct an intimate relationship with the audience. Second, based on the analysis of the features of relevant video images, in terms of the landscape implications of video images, the research believes that the landscape implications of relevant videos are mainly reflected in three aspects. The first is that bloggers in relevant videos have a tendency to self-objectify their bodies. Secondly, due to the huge accumulation of commodity symbols in the space, a large number of pseudo-demands are also created, and the phenomenon of consumption alienation appears. Finally, subject to the flow and capital logic, the relationship between users and bloggers is complex, with quasi-social relationship and interest relationship interwoven. As a result, the relevant bloggers have become the main producers of the landscape under the topic of "Shanghai city walk". Meanwhile, the characteristics of the production images and the landscape implications of the images also show that the bloggers are also under the invisible control of the landscape and go to the opposite side of freedom.