校园招聘是企业获取人才的重要途径，具有重要的意义。 目前针对校园招聘的研究主要是论证校园招聘可行性及将人力资源管理招聘相关的基本原理和方法引入校园招聘中。 本文结合X公司校园招聘方案，认为X公司在校园招聘中的主要问题有招聘定位出现偏差、前期宣传侧重点有问题、工作人员专业性较差、反馈不及时等问题，并对此提出解决的对策和建议。

Campus recruitment is an important way to gaining talent. It is of great significance. Research for campus recruitment currently is mainly about feasibility of campus recruitment and introduction of basic principles and methods of human resource management to campus recruitment. In this article, we find and analyze problems in X Company’s campus recruitment to try to provide advices to solve these problems.