本文共分为五章，第一章是绪论部分，对选题的背景和意义、新媒体传播相关理论现状、新媒体传播的特点、新媒体相关概念、研究思路与方法、研究目的、需解决的关键问题等方面内容作了阐述。第二章介绍了A出版社“电气译丛”系列图书新媒体传播策略。第三章对A出版社“电气译丛”系列图书新媒体传播策略进行了分析。第四章对A出版社“电气译丛”系列图书新媒体传播策略做了总结归纳。第五章通过对文章前述内容的归纳总结，得出一些“电气译丛”系列图书新媒体传播策略方面的启示，以供该系列图书及其他电气工程类图书的新媒体传播策略实践参考。

This article is divided into five chapters. The first chapter is the introduction. It expounds the background and significance of the topic, the current status of the theory of new media communication, the characteristics of new media communication, the related concepts of new media, research ideas and methods, the purpose of the research, the key problems to be solved. The second chapter introduces the new media communication strategy of A publishing company's "electric translation" series. The third chapter analyzes the new media communication strategies of A publishing series. The fourth chapter summarizes the new media communication strategies of A publishing series. The fifth chapter, through the summary of the contents of the article, draws some inspiration from the new media communication strategy of the "electric translation" series books for the reference of the new media communication strategy of the books and other books of electrical engineering.