非物质文化遗产承载着中华优秀传统文化的基因和血脉，如何更好地保护和传承非物质文化遗产成为学界与业界一直以来共同关注的问题。纪录片作为一种“以真实客观为基础”的影像艺术，通过对真实客观事件的拍摄、剪辑与再创作，可以有效地呈现具有“真实”属性的内容，成为传承非遗文化的重要载体。随着新媒体的发展，非遗题材纪录片在内容、形式、传播渠道等方面发生了变化，同时因多元化信息传播渠道的冲击，非遗题材纪录片创作也面临着诸多挑战。

本文立足新媒体语境下的时代背景，对哔哩哔哩原创非遗题材纪录片《我是你的瓷儿》进行叙事层面的研究。首先绪论部分主要围绕着选题缘起、研究现状、相关概念界定、研究方法和研究意义展开，并对个人作品《困兽》的拍摄背景和基础信息进行了介绍。正文第一章主要梳理了《我是你的瓷儿》的创作背景，包括国内“非遗”文化相关纪录片的溯源、国产非遗题材纪录片创作经验和新媒体时代中非遗题材纪录片的新探索，《我是你的瓷儿》作为新媒体时代下非遗题材纪录片的艺术成果和本文的主要研究对象，在这一部分进行了制作方和作品信息的说明。第二章从叙事结构、叙事视角、叙事语言三个角度对《我是你的瓷儿》进行叙事特征的研究。第三章从《我是你的瓷儿》出发，讨论非遗题材纪录片的叙事困境与对策，并结合个人非遗题材纪录片作品《困兽》展开了叙事层面的梳理和反思。  

非遗题材纪录片通过影像的方式，向观众展现了中国传统文化中珍贵的遗产和独特的艺术形式，使得这些文化元素得以传承和发扬光大。同时，通过纪录片的传播，非遗文化得以被更广泛的受众所了解和认识，让观众深入了解非遗文化的历史背景、传承方式和现状。因此，本研究意在探索如何用更好的创作模式将非遗文化带给大众，促进非遗文化的传承和发展。

Intangible cultural heritage carries the genes and blood of excellent Chinese traditional culture. How to better protect and inherit intangible cultural heritage has become a common concern in academia and industry. As a kind of image art based on real objectivity, documentaries can effectively present content with "real" attributes through the shooting, editing and re-creation of real objective events, and become an important carrier for inheriting non-heritage culture. With the development of new media, non-heritage documentaries have undergone changes in content, form, and communication channels. At the same time, due to the impact of diversified information communication channels, the creation of non-heritage documentaries also faces many challenges.

Based on the background of the times in the context of new media, this paper studies the narrative level of bilibili's original non-heritage documentary "I am Your Porcelain". First of all, the introduction part mainly revolves around the origin of the topic selection, the current situation of research, the definition of related concepts, research methods and research significance, and introduces the shooting background and basic information of the personal work "Trapped Beast". In the first chapter, I am Your Porcelain combed the background of the creation, including the traceability of the related documentaries of the domestic "non-heritage" culture, the creation experience of the domestic non-heritage documentaries and the new exploration of the non-heritage documentaries in the new media era. As the artistic achievement of the non-heritage documentaries in the new media era and the main research object of this article, I am Your Porcelain explained the producers and works in this part. The second chapter studies the narrative characteristics of I am Your Porcelain from three angles: narrative structure, narrative perspective and narrative language. The third chapter discusses the narrative dilemma and countermeasures of the non-heritage documentary from "I am Your Porcelain", and combines the personal non-heritage documentary work "Trapped Beast" to carry out the narrative level of carding and reflection.

The non-heritage documentary shows the audience the precious heritage and unique art forms in traditional Chinese culture through images, so that these cultural elements can be passed on and carried forward. At the same time, through the dissemination of documentaries, non-heritage culture can be understood and recognized by a wider audience, allowing audiences to deeply understand the historical background, inheritance methods and current situation of non-heritage culture. Therefore, the significance of this research lies in exploring how to present the non-heritage culture to the audience in a better creative way, improve the cultural literacy and cultural identity of the audience, and promote the inheritance and development of the non-heritage culture.